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CASE STUDY – AARA ENERGY

  • Case Study
  • CASE STUDY – AARA ENERGY
  • August 12, 2026
  • Shruti Kulkarni

Aara Energy Innovation: Nine Zoho Apps Replace Excel, Microsoft 365 and a Third-Party Payroll System

Industry: Energy — solar and field service
Partner: ITOTCloud Systems (Zoho Premium Partner)
Deployed: Zoho One — CRM, Mail, People, Payroll, Analytics, Forms, WorkDrive, Projects, Campaigns

The Challenge

Aara Energy ran on disconnected tools and manual processes across sales, HR, service and reporting:

  • Sales activity kept in a separate Excel sheet for every rep, with field visits untracked — every report meant a manual roll-up
  • AMC and service schedules for solar and UPS customers held apart from customer records, so due dates were easy to miss
  • Inventory and solar UPS data from the SCADA platform re-keyed into reports by hand — slow and error-prone
  • Attendance tracked manually, particularly difficult for field staff, with payroll running on a disconnected third-party system
  • Email and documents scattered across Microsoft 365, no structured project or timesheet tracking, and no single view for management

The Solution

ITOTCloud Systems implemented Zoho One end to end, bringing every function onto one connected platform.

Sales and service — Zoho CRM

  • Central lead, customer and deal management in place of individual Excel sheets
  • Sales visits and customer interactions logged against each customer record, giving a full engagement history
  • An AMC module tracking service due dates, scheduled visits and service history against the customer

Operations and reporting

  • Zoho Mail and WorkDrive centralising business email and document storage in place of Microsoft 365 silos
  • SCADA-sourced inventory and solar UPS data restructured into the reporting environment, cutting manual re-entry
  • Zoho Analytics dashboards blending CRM, HR and project data into one management view

HR and payroll

  • Zoho People digitising attendance and check-in and check-out, including for field and on-site staff
  • Zoho Payroll bringing payroll into the Zoho ecosystem and ending the third-party dependency

Projects and marketing

  • Zoho Projects for project and task assignment, progress tracking and structured timesheets
  • Zoho Campaigns for central email marketing and contact management
  • Zoho Forms for standardised digital data collection

The Outcome

  • All sales, customer and service data managed on one platform instead of per-rep spreadsheets
  • AMC and service tracking tied to customer records, so due dates are no longer chased by hand
  • SCADA-linked inventory and UPS reporting no longer re-keyed
  • Attendance, including for field staff, tracked digitally rather than manually
  • Payroll consolidated into the Zoho ecosystem, ending the third-party dependency
  • Management working from consolidated dashboards across sales, HR and projects instead of hand-built Excel reports
  • Project time and resource utilisation tracked through structured timesheets

What the Client Said

“We would like to extend our sincere appreciation for the excellent CRM services provided by Team ITOTCloud Systems. We have been utilizing the CRM platform for our business operations and are extremely satisfied with its performance, functionality, and user experience.

The system has significantly enhanced our efficiency in managing sales, marketing, and customer relations. It has streamlined our internal processes, improved team coordination, and enabled better decision-making through accurate and timely data insights.

We also acknowledge and appreciate the consistent support and professionalism demonstrated by the team. The prompt assistance and proactive approach have added great value to our overall experience.

We look forward to maintaining this strong association and continuing our partnership for years to come. Keep up the great work!”

— Aara Energy Innovation

Running Zoho, or thinking about it? We work with manufacturing, automation and services businesses across Pune and India. Tell us where your process breaks and we will tell you plainly whether Zoho fixes it.

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